The JLUX Story

I’ve always been a creative and curious person. I love to write and draw; I love to figure out new and better ways to do things;   and I’m always reading because I want to know about everything!

When I decided to start my own business, I combined all these passions and my experiences as a journalist, a photographer, a technical writer, and a user experience designer into one great career where I get to help businesses to design strategic, engaging digital communication strategies with creative flair!

You know, in 2017 when I left a safe corporate job that I’d had for a decade, I knew that I could make a difference for small business owners. But I didn’t know how awesome it would be. I love bringing your content to life and seeing that moment when you know it was created just for YOUR audience, or helping you to take some pressure off by designing a strategy for your social media and carrying it through to execution. I love helping people to connect in brilliant, colorful ways.

It’s been a journey to create this dream. It’s a journey now! But that’s the thing…we’re all on incredible business journeys, and we’re looking for the partners that can help us   achieve our goals along the way. I’m so glad I took the chance to start this business because I found a career that combines all of my passions and expertise. And I have found great people to work for. If I can help you, let’s chat!

Here’s to jumping in and making things happen!


“The most difficult thing is the decision to act, the rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life; and the procedure, the process is its own reward.”   -Amelia Earhart