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Designing a Morning Routine

March 13, 2023 by delta Leave a Comment

Owning a small business is a lot of work. It can be very easy for us as entrepreneurs to become overwhelmed with the never-ending to-do lists and completely forget about taking time for ourselves. Even if your work is fulfilling your creative and social needs, it may not be satisfying everything your “higher self” needs. Making self-care rituals like yoga and meditation a non-negotiable part of your day can be beneficial to not only your own life but also your business.

Feeling run-down, tired, and even burnt out is completely normal in our current society, but we can begin to play with these feelings by adding self-care into our daily routines. By allowing space for our mind and body needs with self-care rituals, we create more space in our lives overall, and that’s space we can use to enrich other parts of our own lives, whether those parts are professional or personal. 

Incorporating yoga and meditation into my daily morning routine allows me to start my day with a clear mind and a centered, grounded body. I do my best work when I honor my self-care rituals. I find that when I’m working with my clients, we also benefit from taking some time to look at their morning schedules and adjusting to make self-care a priority.

As a former workaholic perfectionist, I’ve experienced running a business from both sides. It took me about a year of running my business with the same habits and routines I’d developed as a corporate employee before I realized that I could (and should) start to do things differently. Working from home, I needed to put boundaries into place in order to keep from working 24/7. I was neglecting all the things that were important to me outside of work, and I was exhausted, and unhealthy.

I started transforming my mornings with one simple change— putting a 9a.m. workday start rule into place. It gave me room to play with my routines—some days I allow myself to sleep in, other days I wake up early and have a few hours to ease into my day. My routines and rituals change with the seasons and with what’s going on in my life. I’ve found it’s best not to hold myself to rigid expectations if I want my mornings to nurture my creativity! 

For example, slowing down over the winter months allows me to create more and to evolve as a business owner, which allows me to better serve my clients during the busier summer months. Self-care done well often means that the balances shift in alignment with the seasons—both in the world, and in your own life. There will be times with heavy workloads, and times when you can rest and rejuvenate.

“Plants and animals don’t fight the winter; they don’t pretend it’s not happening and attempt to carry on living the same lives that they lived in the summer. They prepare. They adapt. They perform extraordinary acts of metamorphosis to get them through. Winter is a time of withdrawing from the world, maximizing scant resources, carrying out acts of brutal efficiency and vanishing from sight; but that’s where the transformation occurs. Winter is not the death of the life cycle, but its crucible.”

-Katherine May: Wintering: The Power of Rest and Retreat in Difficult Times

When designing your morning routine, you might start by asking yourself some questions:

  • Does your morning routine support your happiness and peace?
  • Does your morning routine help you to meet the needs of yourself and your family as they start the day? 

Here are some simple ways to incorporate self-care into your routine and help your business thrive: 

  1. Make Exercise a Priority

Stoke the creative fire in yourself and your business by awakening your body with exercise throughout the day. Studies show that exercise improves your brain function, battles stress and fatigue, and it can help improve your general well-being. Add a short exercise regimen to your daily routine to ignite your passions and get in touch with your inner creativity to bolster you throughout the workday. 

  1. Utilize Yoga as a Form of Self-Care

Yoga is about moving your body, but it’s also about truly getting in tune with yourself. If you can better connect with yourself, you can connect with your clients more authentically. Yoga combines exercise with mindfulness and allows business owners to get out of the mindset of constantly being in control and feeling stressed. 

In my daily yoga practice, I also learn valuable lessons that can be applied to my entrepreneurial journey. Accepting where my body is each day on the mat taught me that I can accept where I am each day in the learning process of running a business. Things that seem difficult now will be second nature once I develop the necessary skills. 

Yoga can also simply get you ready for a stressful day by quieting the mind before work or allow you to destress after a long day of never-ending to-do lists. 

  1. Meditation Can Make You a Better Business Owner

Meditation not only makes you a better business owner, but it can also make you a better leader. Taking the time to meditate allows you to better connect with your core values and grants you the space to decide what you need when you need it. Meditation can help you be a better leader by granting you the confidence to take up the space you deserve and bolster your creativity.
Next time you find yourself overwhelmed with a tricky problem or a too-full schedule, try stepping away for 5 minutes, and simply concentrating on your breath.

This technique is called Square Breathing:
Breathe in deeply for 4 seconds, while imagining drawing a straight vertical downward line in your mind. Hold your breath for 4 seconds, as you make a 90-degree corner with your line and draw the bottom of your box. Breathe out slowly for 4 seconds as you make a second 90-degree turn and draw the second wall of your box. Finally, hold your breath for four seconds as you draw a line to connect the top of your box. Repeat until 5 minutes are over. Check in with how you feel. You just might be able to get back to work with a clear mind!

It takes time to see the benefits of adding self-care rituals like exercise, yoga, and meditation into your daily routine, but they are so worth carving out your time as a business owner. Focus on finding your creativity, your space, and your peace of mind, and the rest will follow. It’s also okay to experiment with this—you don’t have to decide on a routine and stick with it exactly as you planned if it doesn’t serve you well.

Filed Under: Blog Tagged With: featured

Time Blocking

May 16, 2022 by delta Leave a Comment

It’s a crazy busy week here at JLUX Designs, and I’m sure it is in your world too! 

For me, I’m attending a fancy event in Grand Rapids on Thursday, and will be working in Grand Rapids, Fennville, and South Haven Michigan all weekend. (We’ll make time for play too, don’t worry!)  
There are always a thousand things going on when you’re running a service-based business. It can feel like an insurmountable task to get everything done if we don’t break things down. If you always feel like you have no time to communicate with your audience, you might wonder how I get things done. 

So here’s a look at my typical week:

MONDAY
Planning and Batch Content Day
I have an accountability partner and we set our goals for the week on Monday morning. Then, I spend the day creating all the content for my business—as much as I can get done and get scheduled in one session!

My client, Shannon, and I during a work session at her office.

TUESDAY
Client Work and Network/Board Tasks
On Tuesdays I spend the day working in two Time-Blocks: one for my clients and one for my networking/non-profit board tasks. 

WEDNESDAY
Intrepid Collective & Clients Day
The mornings on Wednesday are set aside for The Intrepid Collective, and I do another client work block on Wednesday afternoons.

THURSDAY
Coaching/Planning Organizating Day
I meet with my coaches and plan my business operations, assign tasks to my team, set goals etc. on Thursdays and make sure I’m organized for the coming week!

Friday vibes.

FRIDAY
Finances and Wrap-Up Day
I do a weekly Wrap Up with an accountability group, check in with my financial planning, and wrap up any unfinished tasks on Fridays. The great thing about this day is I let myself quit as soon as I’m done with these tasks and start the weekend!

I’ve got retreat updates and more coming soon.

In the meantime, let me know—do you also use time-blocking? What are YOUR best time management tips and tricks?

Filed Under: Blog Tagged With: ceo skills, featured, planning, schedule, time blocking

How Intrepid Collective Came to Be…

March 21, 2022 by delta Leave a Comment

Hello my beautiful souls,

I know I have been teasing you all month with bits and pieces about Intrepid Collective over on social media, but I really wanted to take the time to dive a bit deeper and explain in depth what Intrepid Collective is and the value it holds for you.

To start, I think it’s incredibly important to share the backstory of how Intrepid Collective came to be. I know some of you may have heard this already, but truly, without this experience of mine, Intrepid Collective would’ve never been birthed into the world.

It all started a couple months into quarantine when I went way out of my comfort zone and took a hike in a really rocky mountain area in Kentucky. I was in the first stages of planning to launch Intrepid Collective for the first time and realized that my mountain adventure was very similar to the journey my clients are on – everything was about concentration as I attempted navigating rocky and unfamiliar terrain. This path I took required new ways of balancing, required me to slow down and approach every step with intention in order to move forward – no hustle culture here, friends! But like my hike, when you accomplish the slow-build challenging things, you feel powerful, brave, INTREPID!

That’s why I created Intrepid Collective! At its core, it is an online group mastermind for service-minded creative entrepreneurs that supports you in creating deep, lasting connection with your clients – even when you can only communicate digitally.

So how do you know if Intrepid Collective is right for you? If you consider yourself a creative entrepreneur who has big dreams you’re ready to bring forth into the world, but you’re feeling stuck …

Invisible.

Alone.

Overwhelmed.

Intrepid Collective is here to give you a sense of true community. We are an intimate collective of creatives (only four spots in total are available each year) who lift each other up, gather our resources, and help each other to climb to new heights!

We are the rule breakers.

Change makers.

Find your voice within our collective so you can go forth in life, being unapologetically you.

Authentic.

Beautiful.

Powerful.

The world is ready for your fire.

Please keep an eye on your inbox, as my next email I’ll be sharing what the Intrepid Collective structure looks like and the events you have to look forward to, should you decide to join us this year!

Filed Under: Blog, News Tagged With: featured, Intrepid Collective, News

Why The Intrepid Collective VIP?

July 22, 2021 by delta Leave a Comment

In the four years that I’ve worked every day with entrepreneurs to design meaningful organic content on both their websites and social media, one thing popped up over and over and over again:

“I don’t want my picture on the website.”

“I’ll create that—but let me lose ten pounds first.”

“Let’s just use a stock photo for this post, I don’t need to be in it myself.”

“It will look like I’m bragging if I’m in the video, let’s just showcase my clients.”

I could go on, but you get the idea. Visibility was a major stumbling block in getting quality content created and posted for almost all of my clients.

It was a struggle for me as well. Perfectionism shows up in many different ways, and often it shows up as a result of our not wanting to do the things we feel weakest in—such as public speaking, or being in front of the camera instead of behind. Our expectations of what we should look like, where we should be at in our careers, or what others might think of us if we put ourselves out there keeps us paralyzed. It often happens when we really want to be creating, sharing, and helping others.

My own journey out of paralysis and into action-taking flow only took off when I began to take the lessons on mindfulness and meditation I learned as part of my yoga teacher training and apply them to my work routines.

When I started my day with yoga and mindful meditation, I was able to flow directly into a creative mode without stopping to worry about the things that usually held me back. I was centered, serene, and ready to show up for myself in bigger and better ways.

I brought those revelations to the women in my mastermind, The Intrepid Collective, and they wanted more! We were all hungry for a lifestyle that supported the work we were trying to create. If we nurtured our bodies and our minds in the same holistic way that we were working to nurture our business communications, we learned that things began to fall into place in magical ways.

Amy, one of the members, said it best, “I love the overall flow of the Intrepid Collective. Once a month Learn & Grow sessions; followed by scheduled, intentional co-work time; and then our one-on-ones to answer any specifics. Through our time together, I am more comfortable being visible on social spaces and more authentically intentional about my messages. I am loving the momentum.”

 “I love the overall flow of the Intrepid Collective. Once a month Learn & Grow sessions, followed by scheduled, intentional co-work time and then our one-on-ones to answer any specifics. Through our time together, I am more comfortable being visible on social spaces and more authentically intentional about my messages. I am loving the momentum.”

Amy, intrepid collective member

As I took a look at the feedback, and my own journals, it became clear to me that The Intrepid Collective needed a new level—one that offered lifestyle support as part of the weekly offerings, as well as the content creation support. The VIP level was born!

I’m so excited to share this special Mastermind with entrepreneurs who have a mission to connect authentically and make the world a better place for their clients. My heart is full, knowing that my own journey and struggles have led to me being able to forge a path that others can follow—one that might just be a little simpler, clearer, and more fun than my own!

  • The Intrepid Collective VIP 12-month Membership
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    $4,440.00
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    $370.00 / month for 12 months
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Filed Under: Blog, News Tagged With: Intrepid Collective, News

Revisioning

July 21, 2021 by delta Leave a Comment

The Redesign of JLUX Designs

A new logo for a new vision.

When I started JLUX Designs, LLC in 2017, I was excited to FINALLY go independent. I was so ready to flex my creative voice. I’d been working in corporate for a decade, so everything I created was defined by a well-established brand standard, designs were constrained by need to adapt for 21 languages, and my team worked FAST—we didn’t have much time to envision new creative concepts. Working in that environment began to feel gray and lifeless from my viewpoint.

I was stifled in that world, so stepping out on my own felt like taking a deep breath in and letting out a scream of joy. My brain was overflowing with ideas, potential, and hope.

As I look back now, I see that the choices I made for my branding were direct expressions of those feelings of finally being uncaged. I went for a full-on rainbow of color! I love that I was able to create that brand, and I still love the color scheme and the logo I’ve used for the last 4 years…

With this perspective, I see what I created as a reaction to my past as opposed to working well as defining my future—who I serve, what I do, and what I’m all about.

My original logo.

Over the last couple of months, I took this into account as I evaluated the plan for 2021-22. It was time to evolve the brand to reflect the possibilities to come. I put myself through my own brand strategy sessions that I run for my clients to learn what I really wanted to communicate.

Here’s my vision board:

My passion, defined in imagery, color, and fonts!

Authentic connections are my cornerstone

It all started with my clients. My vision for working with entrepreneurs is founded in developing authentic relationships. I work to create a collaboration that feels like going out to coffee with your best friends—only a coffee date that ends with beautiful communications for your brand.

I’ve used this photo several times in my social media and newsletters over the last year, and I kept coming back to it because it really captures that feeling. So this became the image that I began the vision board with.

Stoke the Creative Fire

The mission of JLUX Designs is to give voice to your vision, and to hold space for that vision as we create the perfect communications that turn your audience into clients. It’s an alchemy of sorts, and to me holding that vision is like tending the fire. It’s my sacred calling, and it uses all my innate skills, as well as the skillset I’ve developed over my 20 year career.

Embody joy, creativity, wisdom, & intuition

I used gemstones as visual representations of the qualities I want JLUX Designs to embody.
Citrine = manifesting dreams, activating your imagination and will, envisioning what you want, and having the persistence to see it through.

Amethyst, Labradorite & Blue Sapphire = Intuition, Discernment, Discovering Truth, and Wisdom

Rainbow Moonstone = Joy and Positivity

Take up space

I get my best ideas when in nature. I chose to represent this with the Northern Lights and the beach because they included all of my favorite nature colors: blue, purple, green, and pink.

I also chose these expansive images as a way to represent the concept of “taking up space”. I firmly believe that as entrepreneurs, we must be comfortable with visibility, and with taking up space in the world. I help my clients to get comfortable with showing up.

There are no rules…

Finally, a bit of magic!

One particularly bad day long ago, a friend left me a tiny unicorn on my office door with an encouraging message, and thus began a tradition of people who work with me bringing me unicorn things.

I love this, and I’m not sure how it became such a thing, but it makes me feel like people see the special magic I try to create for them! Unicorns represent infinite possibilities, and one of my creative mantras is: “There are no rules.” That’s really all a creative person could ask for…so it’s now part of my brand!

And there you have it! The new brand gives me so much life! I am so proud of it, full of joy, and excited to share all the new things that come with it: like this monthly blog, the VIP level of Intrepid Collective, retreat experiences, and new social media resources. I can’t wait for you to experience it all!

Filed Under: Blog, News Tagged With: anniversary, brand, featured, strategy, vision

Connection for Today

May 11, 2020 by delta 1 Comment

We’re in it now. The long months and days are blending together in a vast, seemingly unending river of anxiety, feelings of uselessness, loneliness, and stress. No one can predict the future. And our lives as we know them seem to be further and further from reach. Our businesses are in peril, and that’s heartbreaking.

So, how do we keep going? What can we salvage from this collective crisis?

I’m not going to give you a list of things to do to weather the storm, because each of us has a completely different set of obstacles to manage. Instead, I want to give you a framework of thought to consider as you approach designing your communications strategy for the next couple of months.  

The Main Idea: Stop Selling. Start Connecting.

Traditional marketing strategies ring false right now.  

I want to pull an example from something I read in my morning meditation time, here, because it’s powerful: “Delay has to be–sometimes. Your lives are so linked up with those of others, so bound by circumstances that to let your desire have instant fulfillment might in many cases cause another, as earnest prayer, to go unanswered.”

In secular thought, this also holds true. Carl Jung called it the “collective unconscious”–the idea that we hold collective assumptions and beliefs as a culture, that no change occurs in isolation from the whole.

So what does this mean for us, in the midst of a pandemic?

  1. Everyone has been affected, but no one is the same.
    Don’t assume you know what your clients and customers are going through, or how they should handle it. Instead, keep an open mind and keep your communications empathetic. One of the best things you might think about implementing right now is to prioritize custom solutions over one-size-fits-all formulas. People sometimes just need someone to listen to the struggles they’re having when adapting to unexpected change, and you can do so much to help them just by putting away the rule books and seeing if you can solve the specific problem at hand with a little ingenuity and teamwork combined with your expertise.
  2. With everyone experiencing change, we need to adjust our communication strategies.
    As you work on your communications strategy, keep in mind that some of us will never go back to the offices we worked in before the pandemic–if we even go back to the jobs we had. Your clients are navigating change and adapting. You can help by making sure your communications are as clear and simple as possible. Don’t make people jump through hoops. Many normal tasks and activities feel overwhelming right now.
    Beyond that, you may feel overwhelmed. You may feel nervous and scared, because it’s hard to feel in control of your business like we did before. When we try to reach out with fear and control on our minds, we actually push people away. We need to take a breath, and keep connection in mind.
    I’ve been keeping an excerpt from Anne Lamott’s book “Some Assembly Required” close during my business planning and writing time:

    “I was reminded of the Four Immutable Laws of the Spirit: Whoever is present are the right people. Whenever it begins is the right time. Whatever happens is the only thing that could have happened. And when it’s over, it’s over.”

    So, right now, give yourself permission to let it be and take a step back from controlling everything. Be available and see who comes to you. Be open to new moves and new things will begin to unfold. Be ready to change your plans and go with the flow. And, that leads me to my next thought…

  3. When we undergo a collective shift this massive–we’re bound to make mistakes. So give your fellow man a little grace.
    The upside for your business, is you can use this time to figure out better ways to serve your clients and test out your processes for innovation. It’s a great time to do this because everyone is in an adjustment period. No one’s business is unaffected by these changes, so switching things up and using this time to change anything that wasn’t working at optimum levels before is a great way to make the most of it.
    Your clients and customers will be more open to “beta-level” services. Your team is already in learning mode. Your vendors are probably adjusting and playing with processes. The whole world is in experimentation mode. So put on your googles and get some creativity going!
    At the same time, be aware that you need to be open to others doing the same thing. Say yes when your coworkers want to try a new way to do something. Be open to collaborating on new workflows, or trying a new method of communication. Get on YouTube and try making videos, even if you’ve never done it before. Talk to a communications strategist like me to find ways to create organic content to reach new people instead of running traditional ads. Look for other ways to be creative and to break from tradition. You just might find a great new way to connect!

I hope this helps you over the next few weeks!  

In the meantime, I have an opportunity for you, and a request for help:

The opportunity: I’m running a free 5-Day Challenge: “Your Voice, Your Brand”. In this email challenge, you’ll learn how to define and develop the voice of your business that connects with your real audience and showcases your brand as the unique solution they’re looking for in their lives. It starts on May 18! To enroll, fill out the form below.

My request: Let me know how you’d like to hear from me. Should I do some Facebook Lives or create some YouTube videos? Should I try a new social media channel? OR, are there topics you’d like me to cover that I haven’t talked about? Send me an email and let me know!

Filed Under: Blog Tagged With: challenges, content

Creative Communications in Times of Crisis

April 7, 2020 by delta Leave a Comment

Picture it. The year is 1990, and I am a 10-year old kid–scrawny, scraped knees, bowl cut with bangs, rocking a typical outfit of neon floral jams and a Minnie Mouse souvenir t-shirt that my parents picked up at an orange stand in Florida on the way to my grandparents’ pastel colored Orlando bungalow. I have an 8-year old sister, a 6-year old sister, and a brand new baby brother.

This particular summer, a man has attempted to abduct a child in our town. It was the typical “get into my van; I’ve got candy” scenario, and the kid ran home to tell her parents but the town is still abuzz with the incident. My mom, worried because the man hadn’t yet been caught, lays down ground rules for me and my sisters while playing outside. She sequesters us to the area of the yard where she can see us from the windows while she takes care of our baby brother.

This was a massive restriction for us, because like most kids growing up in the 1980’s and 90’s, my parents sent us outside for most of the summer to play unrestricted as long as we came in by dinner time. We lived on the edge of town–in the country really–with a giant lot that included woods and a creek. Those areas were not visible from the house. They were also obviously the best places to play.  

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The Hodson Girls and their crew from 1990. Yes, we are piled up in the back of a pickup truck.

For a few days, we contented ourselves with putting on a talent show on the front steps, and playing “tennis” with books and a tennis ball against the side of the house. We rode our bikes in small circles and roller skated. It got boring really fast.

We decided this called for action. We didn’t want to spend our entire summer cooped up in the side yard in view of our mom!

What was the plan that we figured would expedite our quest for freedom? Why, catch the bad guy, of course!  

I know, I know…but we were inspired by our childhood heroes: scrappy and resourceful Kevin from Home Alone, the crime solving Nancy Drew, and the mystery cracking crew from Ghost Writer. We knew that what this crime needed was a group of smart, resourceful kids with a fool-proof plan!

Here was the plan: We gathered our red Radio Flyer wagon, some rocks, and a few jump ropes. We identified the very edge of our “safe zone” and marked it off with some sidewalk chalk. Next to this chalk line were two very climbable trees. Anne and I, as the two oldest and therefore strongest, climbed the tree with our arsenal of rocks. Julia (at age 6) was obviously the bad guy bait. We had her walk up and down the chalk line with the wagon, saying very loudly, “I’m all alone, I’m all by myself.” (Under a blanket in the wagon was the collection of jump ropes.)

We figured that the bad guy would drive by and see our irresistible 6-year old sister, broadly declaring her unmonitored status, and would have to take his kidnapping opportunity. When he attempted to grab her, we would knock him out with the rocks, and then tie him up with the jump ropes, throw him in the wagon, and cart him to our mom who would call the cops! Freedom achieved!

We worked at trying to trap the bad guy for 3 days before we got bored and moved on to other things. At some point, our restrictions were lifted and we were allowed to play where we wanted, but I can’t remember if the man was caught, or if the town just decided he’d moved on.

As an adult, I now see that our plan was ridiculous. But I am still proud of the problem solving skills that we developed and the creativity we displayed in our efforts to return to our normal childhood routine.

I see that same creative spirit rising up in people throughout the world now, in these unprecedented times of quarantine and coronavirus. Creativity and ingenuity rule the day once again! We’re throwing out the playbooks that don’t hold up in times of crisis and figuring out new ways of doing business.

One of the things that has changed most abruptly for businesses is the ways in which we attempt to connect with our clients and customers–communication styles change in the midst of crisis because they have to. Our normal marketing methods and sales strategies ring hollow when basic survival is the main goal of your day (especially if survival means trying to work from home with a 6-year old jumping off the couch arm onto your laptop. SHOUTOUT to my niece, Fiona Quinn!)

So, what are the new rules of communication? How can you continue to develop relationships between your brand and your audience when nothing is “normal”?

Here are my tips for creative communication strategies over the next few months:

  1. Get creative! Show some love, and identify with the struggle.
    Repeat after me: IT IS OKAY TO BE HUMAN! Let people know about your own struggles as a company. Let people know how you’re pivoting, where you’re coming up against frustrations, and what you’re learning. You might come up with something that would seem dumb in any other circumstances (like videos of your employees’ kitchen dance moves) but everyone is making stuff up as they go right now. Show everyone you’re just rolling with it like they are!  
  2. Connect with core values.
    What’s important to your brand and the people you serve? Check in on your values and make sure the decisions you’re making in the face of crisis are still aligned with who you are. Don’t panic–and you’ll be proud of whatever happens when all of this madness blows over.  
  3. Check your tone, and PIVOT like Ross on Friends!
    Make sure that any messaging you had in the works for the next quarter is still appropriate considering the tough times people are going through. Evaluate language, images, and timing. Do you need to adjust thing in order to ring true right now?  
  4. Turn off the bots.
    If you can, this is the time to talk to your customers and clients one on one. We are all craving human connection. We’re all dealing with frayed nerves. Choose to be a little less efficient and get on the phone or answer the emails personally. Let people know that they’re important. Listen to what they need. You never know–your next big business growth idea might come from meeting the needs of your existing clients.
  5. How can YOU help?
    What special skill does your business bring to your clients that could help others during these difficult times?
    This one is so important. We’re all facing loss of income, plans for growth crumbling around us, failure to meet our projections, and even the possibility of shuttering our businesses. The good thing is the fact that it’s happening to all of us–it’s not just your business. Do what you can to ease the burden of this for your employees and your clients or customers. I know that people are watching. We’re making choices on who we’re going to support with our own limited funds based on what we’re seeing from you. We see the companies who are taking a hit on their own profits in order to support the community in some way, and those are the companies we’re going to work with and buy from.

Keeping this last tip in mind, I want each of you to know that I’m available to help you craft the right messaging for your audience over the next quarter. If you’d like to set up a free strategy session to talk about your plans, shoot me an email at jane.p.lockhart@gmail.com and we’ll set up a time to talk. You can use this time to make your business relationships thrive, and I’m glad to help!

Filed Under: Blog Tagged With: challenges, content, content strategy, marketing, News, writing

The 2020 Content Action Challenge

January 9, 2020 by delta Leave a Comment

2020Challenge_FBEventCover

Welcome to the new year!

Each year at JLUX Designs, we choose a word as our mantra. This year, it’s CURIOUS. And everything we’re doing this year is about testing new communication strategies, trying alternatives, improving our processes, and questioning how and why we do what we do.

We create a communications strategy for social media each year, and develop it alongside our clients in our annual Content Action Challenge. It’s all new for 2020! We redesigned every element of the Challenge–what we’re writing, how we organize our content, better and more efficient ways to post. It’s all digital (no more workbooks to fill out for your daily challenge action!) and easier to implement.

Here’s an example of what one of last year’s Challenge participants said:

“I just wanted to let you know personally how much value I’m getting from this. I really feel like it’s changing my perspective on how I look at social media, and how businesses can use it. And even for my own business–especially for my own business–you know, for awhile it was just something that was like just another thing to do. Now I see that with proper planning that it can be a really useful and viable tool to add to what I’m currently doing.”    -Amy S.

You have a few more days to join us! Fill out the form below and I’ll get you set up.

Start date: Jan. 13
End date: Feb. 7

Cost: $50.00.

Filed Under: Blog Tagged With: challenges, content, content strategy, writing

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