You might want to know how do I go about solving design problems. How do I recommend design decisions that are appropriate for real users? How do I decide on a layout for an app? How do you know I’m not just guessing? I use a very specific process when I work on a project. … More My Process: A Project From Start to Finish
I worked on this project in early 2016, and it was an exciting to do a school project for a real-world situation, as the agency I worked for began the process of redesigning their website at the exact same time that my master’s work required me to do a user research study for a real … More User Research: JohsonRauhoff Agency Website Redesign
Creating engaging User Journeys is a great way to inspire your team to design with your users in mind. Starting with the personas I’ve created after gathering information on my actual users—through surveys, interviews, and maybe a user study or two—I sit down and write out a story about how the user will interact with the … More User Journeys
I did this infographic as a way to explain Content Strategy to my agency team as we began work on a new section of our client’s website. This webpage pulls content from other sources, including publications and customer service information. As we worked on each of those individual elements, we had to keep in mind … More What is Content Strategy?